HISTORY OF “ICED” 

(Inhale Confidence Exhale Doubt)

Being your best on the field, court, life or track many times depends on your mental state.  In competition many times it’s the pressures and expectations that change our thoughts and or emotional aspects within our body (ie: heart rate, fast breathing, doubts etc.).  Finally, did you know, if you created a routine that allowed you to control these emotions you would give yourself a chance to allow all your hard earned habits to perform to their capability?  It’s true, and here’s why GET ICED was born….

We came up with this powerful word “ICED” because many times we won’t remember to do the small aspects in games  and just doing a breath won’t do the trick. The key is to breath slowly thru your nose and exhale thru your mouth organically this will allow you to slow your heart rate down.  To finish you want to create an affirmation followed with an action.  We want to be neutral to our thoughts and not respond to them so they won’t run in over drive during competition.  Our simple motto allows us to align our breathing and heart rate variability.

Just like a vision board why do they help us achieve goals?  It has to do with  the RAS aspect of the brain reticular activating system.  This is a network of neurons located in the brain stem that project anteriorly to the hypothalamus to mediate behavior, your behavior inhale confidence exhale doubt

(RAS Definition: Your reticular activating system is the mechanism in your brain that helps make goals happen. With, a conscious direction such as writing goals down, and focusing on what you want you begin to attract people, things, places, situations and opportunities into your life/game.)

PRIME YOUR BODY TO PLAY WITH THE HABITS IT’S BEEN TRAINED TO DO AND NOT THE THOUGHTS WE WILL FALL VICTIM TO MANY TIMES! LOOK INTO OUR CUTTING EDGE USB TO IMPROVE YOUR MENTAL GAME AS WE DIVE INTO MORE ADVANCED TECHNIQUES.

**MIKE YASTRZEMSKI (SF GIANTS) APPROVED!!**